Pop quiz: Which came first; the subscriber list or the website?
Building a subscriber list is a super important first step to take when you want to start getting the word out about your business. But to build your subscriber list, you first need to create a website where you can add your sign up form that lets people sign up for your list. Right?
Nope!
You don’t need a website to start building your subscriber list. All you need is a hosted sign up form.
A hosted sign up form lives on its own, with a unique URL that you can share anywhere – Facebook, Twitter, your email signature – wherever! It gives you a quick way to start building a subscriber list today without a website.
If you do have a website, it’s not a bad idea to create one anyway. A hosted sign up form is a handy thing to have just in case your website is down or if you just want a direct link to your sign up form.
Create your hosted sign up form.
It took me less than five minutes to create my first hosted sign up form with AWeber. Here’s how I did it:
First, create your form. Give it a snappy headline that grabs attention and tells people what they’ll get for signing up. Remember, a hosted sign up form flies solo, so you have to give it a little more context. To make things easier for myself, I used a template that matched the theme of my blog.
Next, edit your basic settings. I made my form name the same as my call to action, because that text will appear when you share your form on Facebook.
Here’s where you edit your form name:
And here’s what it looks like when you share your form’s link on Facebook:
Finally, choose the option to have AWeber host your form to automatically create a URL for your sign up form.
And that’s it! Easy, huh?
Share your hosted sign up form.
Social
Get your followers excited to sign up for your list by telling about all the great stuff they can expect to get in their inbox. If you write regular blog posts, tell them that by signing up, they’ll never miss a post from you.
Another way to share your hosted form on social media is to reach out directly to friends and influencers who you think could benefit from being a part of your list. Don’t overdo it, though – sharing your form with a bunch of random people will make you look like a spammer.
Emails
Add a link to your hosted sign up form in your email signature. You don’t have to go into great detail explaining the value of your email list here, but do make it clear that you are linking to your email list.
If you regularly send emails to business associates, colleagues or anyone else in your industry, make a list of people who you think would be most interested in your email list, then message them directly to personally invite them to sign up for your list.
Guest blog posts
Guest blogging is an awesome way to grow your audience. (Here’s how one blogger does it.) If you write articles for someone else’s blog, include a link to your hosted form either within your blog post or in your signature. Let people know that if they want to see more content from you, all they have to do is sign up.
Level-up with a dedicated subscribe page.
Consider adding a dedicated subscribe page to your to-do list. A dedicated subscribe page is a landing page whose sole job is to promote your email list – a next-level hosted sign up form, if you will. In addition to your sign up form, it can include a list of reasons to sign up, go into more detail about you incentive offer and offer social proof.
Dedicated subscribe pages can be incredibly effective. The Daily Egg tripled their subscriber list with the help of a dedicated subscribe page. Here’s what their page looks like:
Here are a few tools that can help you create a dedicated subscribe page in a snap:
- Wishpond lets you create easy-to-edit landing pages and integrates with Google Ads and Facebook Ads
- OptimizePress helps you make high-quality opt-in pages that work with your WordPress site.
- LeadPages helps you create and customize a wide variety of landing pages.
- Instapage has a drag and drop editor that makes it easy to create great-looking landing pages.
Learn more about creating sign up forms that get results.
- How to design the best landing page for your email marketing
- How to turn your sign up form into a subscriber magnet
- How to personalize your email list call to action to get 10x more signups
What are you waiting for? Log in to your AWeber account and create your hosted sign up form.
Not an AWeber customer yet? Start your free trial today!
The post No Website? No Problem! How to Create a Sign Up Form + Build Your Subscriber List Without a Website appeared first on Email Marketing Tips.
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