Wednesday, 25 November 2015

Cheerleaders bring more confusion than cheer to startup pitch day in London

Cheerleaders edit
The crowd at Telefónica’s Wayra accelerator Demo Day 2015 in London was rather bizarrely treated to a midway cheerleading show before the second half of 16 startups pitching their winning ideas today. On Twitter at least, the event very easily looked like it had descended into a how-could-you-not-forsee-this, very-stereotypically-gendered tech event, with one audience member, who runs an all-female social enterprise, tweeting: And so begins 2nd half #WayraDD15 catering for the lads, when tech is 50/50 can we have male cheerleaders too pls?! http://pic.twitter.com/SC5Pk2G2KQ — Kathy Smart (@smartredkitty) November 25, 2015 Having got in touch with Wayra for clarification, a spokesperson said: “This has…

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