The complete beginner’s guide to Peach: What it is, how it works and how to build an audience

Every so often a new app will suddenly appear on App Store and get everyone talking. The latest app to do this is Peach – a new social networking app from Dom Hofmann, co-founder of video-based social network Vine. Peach is “a fun, simple way to keep up with friends and be yourself,” and has exploded onto the scene – breaking into the top 10 Social Networking apps in the App Store already (there’s currently no Android version). We decided to drive below the surface and investigate how Peach works, as well as share a super-early case study on how…

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