Tuesday 31 July 2018
How to automatically delete your old tweets
Online sleuths have spent the past several years uncovering some of our deepest and darkest secrets. Secrets that, for whatever reason, we decided to make public. It’s fair game. Once you tweet something publicly, it’s available to anyone who feels like doing a little digging. Often, these tweets are in the public interest, especially as it relates to politicians, celebrities, or even your favorite brands. For most, there’s little to fear. There’s the odd drunken rant or image, maybe. Embarrassing, but not all that damaging. Others, though, have something far darker to hide. Whether it’s racist tirades, homophobic language, or…
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Monday 30 July 2018
The only good use of LinkedIn voice messages is trolling
LinkedIn is an unmitigated hellhole, but last week the world’s biggest business social networking site redeemed itself somewhat and gave us all a gift in the form of voice messages. The feature is rolling out to users right now, and lets you send audio clips up to 60 seconds long. If you have it, you’ll see a little microphone icon when you compose a message on the LinkedIn app. For reference, this is what it looks like. Voice messages are also ripe for trolling, as I soon found out. There’s an unmistakable beauty in using audio as a medium of…
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Sunday 29 July 2018
Prepare yourself: Facebook could be the future of national census
Every ten years, governments around the world conduct their national census: a count of the resident population. This is no easy task. The 2011 Chinese census, for instance, was a vast operation relying on six million enumerators taking census questionnaires from door to door. Knowledge of a population’s composition is crucial for government planning, for example in terms of investing resources in elderly care. In some countries, it is the basis for dividing parliamentary seats over electoral districts. Historically, census counts have been relevant to the development of modern nation states because they link populations to a territory. They have…
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Saturday 28 July 2018
What online activists need to know about going viral
Inspiring stories of social activism, such as the Civil Rights movement and the fight against climate change, abound in history. And it is generally thought that the new social media era has helped cases of activism to succeed. But our research has revealed some major threats which activists need to understand if they are to be successful in getting their message across to the masses. Social activism refers to a broad range of activities which are beneficial to society or particular interest groups. Social activists operate in groups to voice, educate and agitate for change, targeting global crises. Take, for…
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Friday 27 July 2018
Facebook follows YouTube in suspending Alex Jones
Conspiracy theorist Alex Jones has been suspended from Facebook for bullying and hate speech. It’s about damn time. Just this week, Jones ran afoul of YouTube guidelines, getting himself a slap on the wrist and finding four of his more egregious videos deleted. We wondered why Facebook didn’t do the same thing. In fact, not only had Facebook not taken meaningful action, the four videos that YouTube felt were severe enough to warrant action were still active, and visible, on Jones’ Facebook account. This after Facebook faced controversy for defending snake oil salesman, like Jones, last week. In a 90…
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10 Fitness Brands Winning Social Media
We’re emerging from hibernation into the height of tone-up season as days get longer and swimsuit weather inches closer. It seems like everywhere one turns on social media there’s a workout recommendation or cleanse plan begging for a click-through.
So which fitness brands are winning the race of social media engagement right now? What can your brand learn from the winners? We tracked a wide variety of fitness brands (from CrossFit to Health mag) during the past week, picking the most successful on Twitter, Facebook and Instagram, and learning some lessons that brands from any industry can benefit from. In no particular order:
CrossFit
By now you may have noticed that the fitness WOS – Word On the Street, not to be confused with WOD, Workout Of the Day – is “CrossFit.” Focusing on high-intensity workouts, extreme strength training, competition, and teamwork, this brand has built a cultish fan base and taken the fitness world by storm.
Most Engaging Brand Tweet
“It does not matter how slowly you go as long as you do not stop.” —Confucius #CrossFit
— CrossFit (@CrossFit) March 29, 2014
Since a major feature of CrossFit’s brand is perseverance and self-improvement, it makes sense that their followers would respond well to Tweets that encourage and simultaneously reinforce these themes.
Most Engaging Brand Facebook Post
This post’s engagement was largely driven by CrossFit-ers expressing dismay and incredulity at this workout’s level of difficulty. Ranging from hilarious meme commentary to expressions of fear about hitting the “box” for this exercise set, it’s a great example of how heavily engaged Cross Fit fans are on Facebook.
Most Engaging Brand Instagram Post
This Instagram post received a substantial amount of likes and positive comments from followers, showing the effectiveness of CrossFit’s against-all-odds message.
Brand Learnings
- CrossFit gains audience engagement by inspiring and building community on social media
- What’s most successful on Twitter: motivating quotes
- What’s most successful on Facebook: commenting on hard, terrifying, and awe-inspiring WOD’s along with fellow CrossFit community members
- What’s most successful on Instagram: motivating (and sometimes tear-jerking) video and photo content
Nike Training Club
Nike Training Club, a popular smartphone app built for women featuring workouts from professional athletes and recommended exercises, provides substantial free content while simultaneously showing off Nike’s latest workout gear on aspiration-worthy athletic bods. Its social media presence is largely devoted to driving app downloads with the incentive of exclusive content.
Most Engaging Brand Tweet
.@skydigg4 is heating up the #NTC app. #canyoudiggit http://t.co/UEYTfoww52 pic.twitter.com/JntDrYnpj0
— NikeWomen (@nikewomen) April 2, 2014
In this Tweet, Nike uses aspirational celebrity athlete content (via a seriously fierce image) to direct folks towards its app (and the exclusive content to be found there).
Most Engaging Brand Facebook Post
Nike Training Club uses Facebook to reinforce its connection with fans. This post lets fans know what’s to come in the app, which is clearly an effective strategy.
Most Engaging Brand Instagram Post
This post perfectly exploits Instagram’s role as the place for rich, appealing visual content. It doesn’t provide new information, but it does get the credit card in an athletic frame of mind.
Brand Learning
- Nike Training Club strategically posts different content on different social media platforms for different purposes.
- Twitter is for driving followers towards the app
- Facebook is for publicizing what’s next on the app and deepening fan connection with the app
- Instagram is for attractive visual content that tugs at the wallet
Equinox
Equinox is an upscale gym with locations in major American, Canadian and UK cities. While it doesn’t have the impressive follower counts of more mass market gym brands (see below), it gets a lot of love from the followers it does have. From March 26-April 2, 2,132 of Equinox’s 8,597 Twitter followers engaged with the brand–an impressive 1/4 of its followers.
Most Engaging Brand Tweet
Make the weekend last longer. #earlymorningworkout pic.twitter.com/UtRrAa8CW2
— Equinox (@Equinox) March 30, 2014
The success of this Tweet is all about timing, timing, timing.Who doesn’t want a longer weekend? What better way to motivate people to come to your gym than by linking their desire for more meaningful moments with your brand? It’s no coincidence that this Tweet went out on a Sunday morning.
Most Engaging Brand Facebook Post
This post is successful for two reasons: it includes a pun (everybody loves a pun), and it reminds people of an exercise we should all be doing.
Brand Learnings
- Equinox has found social media success by using a broad range of content, always deployed with good timing: humorous content, aspirational content, and emotion-centered content.
- Equinox maintains consistency across all social media channels thanks to a well-defined sassy, direct brand voice.
SoulCycle
SoulCycle, a rapidly expanding spinning studio chain with a cultish following that includes the likes of Oprah and Kelly Ripa, is growing quickly on social media, too. SoulCycle loves to respond to customers both happy and disappointed on Twitter, and frequently updates its social media channels with inspirational, timely content designed to get peeps off their butts and onto bikes.
Most Engaging Brand Tweet
#DailySOUL: Open yourself up to the possibility that the best part of your life hasn't even happened yet. – @JolieWalsh
— SoulCycle (@soulcycle) March 26, 2014
Once again, inspirational quotes on Twitter FTW.
Most Engaging Brand Facebook Post
This post was put up on baseball’s opening day, proving that brands can win by including content not directly related to their product or service.
Brand Learning
- Inspiration wins once again in the form of short quotes on Twitter, but brands can deepen their relationships with fans on Facebook
- Brand content doesn’t necessarily have to be tied to brand product to win on social media
24 Hour Fitness
24 Hour Fitness is the world’s largest (by memberships) privately owned and operated fitness center chain. It has more than 420 clubs in 18 states in the US. With such a large reach and customer base, it’s the fast food of fitness–convenient, efficient, and always available.
Most Engaging Brand Tweet
RT if you agree! #reasons2exercise pic.twitter.com/q0lMzQpXf7
— 24 Hour Fitness (@24hourfitness) March 29, 2014
24 Hour Fitness is direct in asking its followers to interact with its posts. This post is successful because it asks followers to do a specific thing, and asks them to agree or disagree with a positive message–which, of course, pushes people to align themselves with the positive message.
Most Engaging Brand Facebook Post
Brand Learnings
- Posting the same content on different social media channels can work if the content is compelling enough to your audience and if you are trying to hit different segments of your customer base that might heavily favor one social media channel over another
Anytime Fitness
Anytime Fitness, another widespread fitness chain, has double the engagement on Facebook that it does on either Instagram or Twitter (and an overwhelmingly larger amount of fans). Is this because, as recent finding suggest, Facebook is drawing older users and driving away younger ones? While Anytime Fitness has plenty of content that appeals to younger people on its feed, it is one of the few national gym chains that markets to older people, as well.
Most Engaging Brand Tweet
https://twitter.com/AnytimeFitness/statuses/450290167031812096
This Tweet gives the people what they love: helpful lifestyle content they don’t have to pay for. It doesn’t take a rocket scientist to see why it was a retweet gem.
Most Engaging Brand Facebook Post
Most Engaging Brand Instagram Post
The text that goes with this post (click through to see) demonstrates Anytime Fitness’s love for its members. Members like to feel appreciated, and the popularity of this post makes that clear.
Brand Learnings
- Strategy tip: provide free content that’s actually useful for more engagement
- Build trust and a positive association between your brand and your audience by clearing up any confusion they might have about your general industry
- Show your customers/audience/members some love to feel the social media love back
Gold’s Gym
Gold’s Gym is an international gym chain known for its friendliness towards bodybuilders and its innovative classes, such as “Cardio Cinema,” wherein members watch full-length films while on treadmills instead of reclining in seats. Just like their gyms, Gold’s maintains an intense but playful presence on social. Most Engaging Brand Tweet
https://twitter.com/GoldsGym/statuses/450759660619169792
There’s that intense presence I was talking about.
Most Engaging Brand Facebook Post
And again, like 24 Hour Fitness, we’ve got a Twitter/Facebook content popularity repeat.
Most Engaging Brand Instagram Post
It’s a trifecta!
Brand Learnings
- Know your audience: Clearly, this message (interestingly, the opposite of 24 Hour Fitness’s message) resounded well with Gold’s Gym’s audience, since it was a top performer on all three major social media channels. This is a great example of a brand with a strong, accurate sense of self.
Crunch Fitness
Crunch Fitness is an American fitness club chain that strives to make workouts fun and the opposite of boring, a sensibility it imbues in all its social media content.
Most Engaging Brand Tweet
Check out our @POUNDfit class being featured on the @ElvisDuranShow's #WorkoutWednesday segment today! http://t.co/Eh6OjIMiD6
— Crunch (@CrunchGym) March 26, 2014
The Elvis Duran Show, a popular morning radio show in New York City, combined its forces with Crunch for a video segment that it also aired on the radio. This kind of cross-platform exposure works well for Crunch.
Most Engaging Brand Facebook Post
Enough said.
Most Engaging Brand Instagram Post
This playful Instagram video publicizes Crunch’s Rocky-inspired class and provides viewers with a chuckle-inducing workout demonstration, too.
Brand Learnings
- Partnering with other brands and celebrities is a great way to spread your brand to people who otherwise might not have been exposed (or remind them of your brand’s capabilities/features)
- Use #tbt in a creative way and watch audience engagement take off
- Instagram video is a great tool for setting your post apart from all the other’s on a user’s feed
Health Magazine
Health magazine has built an ultra-strong fitness brand by providing innovative content with everything from slimming recipes to workout video clips. They perpetually release a wonderfully wide range of fitness-related content, but what’s performing the best right now?
Most Engaging Brand Tweet
New to belly-blasting? Here's an easy, but efficient move for you: The front plank! http://t.co/qGyOn828iT pic.twitter.com/YvAy7YTxSE
— Health (@goodhealth) March 29, 2014
The plank makes a return appearance on this list! Apparently, fitness enthusiasts like learning power moves that they don’t have to go to the gym to do.
Most Engaging Brand Facebook Post
Recipes are a great driver for getting people to your site and making ’em stay there–plus, on social media, they provide unique added value and quality pics.
Most Engaging Brand Instagram Post
But it’s not all eating clean. Health prides itself on a message of balance, not deprivation, so pictures of beautifully hued macaroons occasionally make their way onto their Instagram (a great move for tailoring content to the visual social network).
Brand Learnings
- Health succeeds by posting a wide variety of content on all its social networks
- Tailor the content to the social network
Jillian Michaels
Jillian Michaels, a personal trainer who came to fame through the Biggest Loser TV megahit, now has her own fitness megabrand that includes everything from DVD’s to apparel. She walks a fine line of being a celebrity and health authority, and is incredibly popular on social media.
Most Engaging Brand Tweet
Exactly! pic.twitter.com/LBi13nprth
— Jillian Michaels (@JillianMichaels) March 27, 2014
Michaels preaches a message of hard work and radical self-acceptance. The philosophical bent of her brand is a big part of what draws her audience.
Most Engaging Brand Facebook Post
Michaels spreads the same message to Facebook fans.
Brand Learnings
- Uplift ’em: people respond well to positivity that’s non-branded (and seems appropriate to your brand). Don’t be afraid to post a non-branded piece of content for higher rates of engagement.
Wrap-Up
So, we’ve learned many things. Mainly that people love posts about planks (just kidding) (say that ten times fast). But there are also some questions left in the air, such as: Does the amount of fans and followers that fitness brands have on social media correspond to their member/subscriber base? How does a brand go about figuring out that connection?
What do you think it takes for a fitness brand to see success on social media? Is there a formula or is it different for different brands with different target audiences? How can you apply this industry’s social media lessons to your own campaigns? Holler in the comments below!!
This post 10 Fitness Brands Winning Social Media originally appeared on Sprout Social.
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Thursday 26 July 2018
No, Twitter isn’t ‘shadow banning’ conservative voices. Here’s what’s really going on.
President Trump today took to Twitter to do what he does best: Make false, inflammatory statements as loudly as possible. Trump, though, only deserves part of the blame on this one. Twitter “SHADOW BANNING” prominent Republicans. Not good. We will look into this discriminatory and illegal practice at once! Many complaints. — Donald J. Trump (@realDonaldTrump) July 26, 2018 The hubbub started last night when Alex Thompson framed a story perhaps as poorly as any journalist could possibly frame a story. Thompson, the politics editor at Vice News stated, falsely, that Twitter was shadow banning prominent conservative voices. Mentioned specifically…
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Wednesday 25 July 2018
The Easiest Way to Skyrocket Your Open Rates
What Is an Email Preheader?
When viewing a message in your inbox, an email preheader — also known as the Johnson Box or preview text — is a snippet of text shown next to or underneath the subject line. Typically, they are 50 to 100 characters or about 6 to 11 words. But they may display differently depending on which device or which Internet Service Provider (ISP) like Gmail or Yahoo! they are opened on. Below you can see an email preheader on a desktop inbox, and another email preheader on a mobile inbox.
Why is an email preheader important?
When written well, an email preheader is a powerful tool to improve your engagement. Unfortunately, though, many email marketers don't take advantage of the preheader. They spend lots of time crafting the perfect subject line, but barely think twice about the preheader text. So they leave it blank, or fill it out with some generic information. In fact, here are a handful of common preheaders I found in my inbox. “Click here if you are having trouble viewing this message” “You are part of an email list, you can unsubscribe here” “This message contains images, please enable images” None of these necessarily make your subscriber want to scream " I have to open this message!" So what kind of preheader will make your subscriber click open?4 Ways to Write an Effective Email Preheader
Below are four ways to write an email preheader that will skyrocket your open rates.#1: Sum up the content inside
Add more context to your subject line with your preheader text. In it, give a short summary of what the reader can expect to find inside the message. This may further entice your subscriber to click on the message so they can read the full content. Example: Google Home Subject line: Lauren, welcome to your Google Home Mini Email preheader: 3 ways to get the most out of your new Mini#2: Request an action
Use the email preheader to make your readers take an action. Tell them what you want them to do! Do you want them to open the message? Do you want them to click on a link? Fill out your survey? Let them know what you want them to do and why you want them to do it. Example: Ulta Beauty Subject Line: Take a look at your ultimate rewards statement, Lauren! Email preheader: Check out these beautiful offers, too. Open to see all the ways beauty loves you back!#3: Use FOMO
The "fear of missing out" or FOMO is a powerful pscyhological trigger. If you want a subscriber to take advantage of a special offer or deal — such as free shipping or a discount code — tell them about it in the preheader. They'll be tempted to open right away if they know the offer is exclusive or a limited-time. And you want them to open right away! Chances are, if they don't open when they see the message for the first time, they won't come back the next day or next week to do it. Example: Michaels Craft Store Subject line: Last Day: Summer Cyber Sale! An Online Bonus Coupon and Free Shipping, no minimum Email preheader: Drop-What-You’re-Doing Doorbusters and Deals. Don’t miss out!#4: Get creative
Your subscribers want to do business with people they know, like, and trust — as opposed to a faceless corporation. Humanize your preheader text to increase connection and engagement with your subscriber. Use the small block of text to show your company is likeable and relatable, and your subscribers will be more likely to open the message. Example: PECO Subject line: PECO can help you keep cool for less this summer Email preheader: Rising temperatures make it harder to stay cool and comfortable inside. But don’t sweat it!How to add a preheader in AWeber
With recent updates to AWeber's Drag and Drop Email Builder, adding an email preheader to your message is now easier than ever! All it takes is just the click of a single button.
From within the message editor directly under “message properties”, you can simply add the text you wish to display with your subject line when the message is sent. 
If you want to personalize your email preheader for your subscriber to include their name, email address, or any other of their subscriber information, you can do so as well! You can accomplish this using personalization snippets within the ‘message preheader’ text box directly. 
Ready to write fantastic email preheaders that grab a subscriber's attention in less than three seconds? Then create your FREE AWeber account today.
The post The Easiest Way to Skyrocket Your Open Rates appeared first on Email Marketing Tips.
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Here’s how Afrika tweets during elections
The latest “How Africa Tweets 2018” report by Portland, an international strategic communications agency, has revealed that during elections in Afrikan countries, over 50% of those tweeting about them are from outside the country where elections are taking place. The report, which is in its 4th edition, analyzed thousands of Twitter users to determine their location and profession. The analysis involves looking into the most influential voices driving Twitter conversations during 10 of the most recent elections in Afrika. “Our study is the first of its kind to systematically analyze which influencers are shaping the debate on Twitter during African…
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Tuesday 24 July 2018
YouTube tests Explore feature for more personalized video recommendations
If trying to tear yourself away from watching too many videos on YouTube isn’t hard enough, it could get even harder. According to a post released by YouTube, the experimental feature will be tested out on one percent of iOS YouTube app users over the next few weeks. YouTube claims this feature will showcase content to users that they might not otherwise see on the platform. Similarly to Instagram’s Explore tab, the feature will help users discover more videos and creators that usually get buried under the thousands of other daily content uploads. In addition to users discovering more videos, this feature…
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Monday 23 July 2018
3 Ways to Keep the Audience Hanging on Your Every Word
Write first, design second
We often fall into the trap of focusing on how our presentation or email will look before creating the actual content. What we don’t realize is that by doing this, we hurt our ability to create a powerful, motivating message, says Port. By focusing on design first, we put ourselves inside a self-imposed box, limiting our potential to get to the heart of the big idea we are trying to convey, and what we want the audience to think, feel, and do, he explains. Port recommends resisting the temptation to focus on your presentation’s, website’s, or email’s design. Instead, start with the content and what you want your audience to think or feel, and what you want them to do. Then you can focus on which templates and images to use to support your message. Related: Why This Art Director Is Ditching Design for Text- Only EmailsRehearse the right way
Most new speakers don’t really rehearse, says Port. They usually run through their speech or pitch in their own head, perhaps muttering some sentences under their breath. When it comes time to give the speech, however, they’re not dialed in to the content. They don’t know the content well enough to recall it in the moment, explains Port. If you want to nail your speech, you need to rehearse, rehearse, and rehearse some more. The same goes for your email. You’d never walk up on stage without practicing your speech — and you shouldn’t send an email without practicing, either. (Want to grow your audience? Try AWeber — a time-saving, easy-to-use marketing platform. Start your 30-day free trial.) Always test your email before you hit send. Is the content appearing correctly on different Internet Service Providers, like Gmail, Yahoo!, or Outlook? How does your subject line and preheader text appear on mobile? Are your images rendering correctly? Are your links right? Related: Don't Crash and Burn! 3 Ways to Test Your Email before Hitting Send With anything you create, whether it’s a speech, presentation, website, or email, it’s important to gather feedback before you go “live.” Even if it’s just friends, family, or coworkers. As you get feedback, you’ll learn what works and what doesn’t, and you can make tweaks before you get up on stage or send your email to your entire subscriber list.Picture yourself in underwear
Have you ever heard this advice? “Picture your audience in their underwear.” Port says this is a mistake. “The truth of the matter is, it’s the performer who’s naked,” Port explains. “That’s why [speaking is] anxiety provoking. Our role is actually the one to be naked.” One of the best ways to increase the level of your performance and create an strong connection with your audience is to demonstrate vulnerability when speaking. “A speech has nothing to do with you. It’s never about you,” he says. “It’s about the audience and what you’re getting them to think, feel, or do.” Related: How to Get Free Media Attention for Your Small Business Port encourages you to strip away your armor — a.k.a. your internal judgement about the way people perceive you — to truly connect with your audience. Take down the barrier. After all, you’re not there for the audience’s approval, he says. You’re there to serve the audience. You should follow the same rule when writing emails to your subscribers. Serve them. Address their biggest pain point and offer them a solution. But don't pretend to be someone else in your emails. Or be boring or bland. The best email marketers have their own tone, look, and feel — and they don’t waver from it. They’re true to themselves. They’re authentic. And their subscribers love them for it.Join AWeber and Michael Port for the 3-Webinar Series
Next up: Mark your calendar for Port’s second webinar with AWeber — The Rehearsal Secrets of Great Performers — on August 16, 2018 at 1 p.m. ET. You can also join Michael at Heroic Public Speaking LIVE from October 1st to 3rd in Philadelphia, PA, where AWeber is a sponsor. Come meet up with us to learn how to use email marketing to reach and connect with your audience off stage.The post 3 Ways to Keep the Audience Hanging on Your Every Word appeared first on Email Marketing Tips.
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🚡 is no longer Twitter’s most unpopular emoji
If you take a few moments to scroll through the emoji keyboard, you’ll eventually come across the ‘travel and places’ category to find an innocent looking aerial tramway (🚡). This was Twitter‘s least used emoji for the past 77 days but as of yesterday, it’s now officially the second to last least used emoji in the emojiverse (hooray!). The least used emoji is now: 🔠(Input symbol for latin capital letters) — Least Used Emoji Bot (@leastUsedEmoji) July 22, 2018 The ABCD emoji (🔠) is now ‘in the lead’ as Twitter’s most unpopular emoji and this is all down to the Least Used Emoji…
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Thursday 19 July 2018
Twitter bots are running amok with your public Venmo data
A data expert by the name of Hang Do Thi Duc recently exposed a problem with Venmo’s privacy settings, they’re public by default. For those who didn’t know that, Hang’s the angel on your shoulder trying to keep you safe. And, if you look to your other side, you’ll see the devil in the form of a bot that tweets the names and faces of Venmo users who are referencing drugs and sex in their transactions. Joel Guerra, the human behind the bot, wanted to “demonstrate how much data Venmo was making publicly available with their open API and their…
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Create Modern, Sleek Emails Faster than Ever
Introducing your new email builder
Create modern, sleek emails faster than ever with the new Email Builder from AWeber.
We asked users what they needed from an email builder. Our goal was simple: Develop an email-building experience that’s fast, intuitive, clean, and easy-to-use for our customers. You don't need to know a lick of code, or be a graphic designer to send emails that look great on any device. 
Awesome new features and layouts
We did more than simply apply a “fresh coat of paint.” This new email builder is faster, smoother, and has a few new features. The biggest change you’ll notice is the reconstruction of the canvas to match the three-column layout found in our automation platform, Campaigns. You’ll also feel the difference when dragging and dropping elements into your email templates, and when reordering elements within the email. The experience of building an email is now more fluid and flexible.Customize your preheader text
The most requested new feature is the ability to customize your preheader text! The preheader text is the snippet of preview text that appears next to your subject line. It’ll look different on mobile devices and desktop clients.
Customizing your pre-header text is a great way to encourage subscribers to open your messages. Pro-tip: This field even accepts personalization snippets, so you can include your subscriber’s first name in the preheader text if you’ve collected it.
Improved "Share This" element
We’ve also revamped our “Share This” element, which allows your subscribers to share an archive link or custom link from your email to their social channels. Inviting your subscribers to share your email content is a great way to grow your list. We’ve made it easier to adjust the style and size of your social sharing buttons.Flexible new email layouts
With the rollout of the new builder, we’re also releasing 8 new email templates called layouts. These layouts are a set of modern, unbranded email templates. Just add your own brand logo and colors. Save each customized layout as a new template for every occasion –– like announcements, personal letters, product reveals, etc.
Start building awesome emails today
With your new Drag & Drop Email Builder and sleek layouts, you’re now equipped to create modern emails in minutes. Start using it today! Simply log in to your AWeber account and check it out. On August 1, the new builder will become the default drag and drop email builder in AWeber, replacing our old version. We invite you to take this opportunity to use the builder with your own emails and give us valuable feedback to make any necessary improvements. Just click the "Share Feedback" button when viewing the new builder and let us know. Let us know what we can improve so we can continue to build the tools you need to connect with your audience. Haven’t tried AWeber yet? Get to it! Access our brand new email builder, easy-to-use automation platform, hosted web-forms, and more with a free 30-day trial!The post Create Modern, Sleek Emails Faster than Ever appeared first on Email Marketing Tips.
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Human interaction keeps crumbling as Bitmoji become your Tinder wingman
Tinder just announced it’s adding Bitmoji to DMs for users in Canada and Mexico, with plans to launch the feature in the US before the end of the summer. According to Tinder, the collaboration with Snapchat’s Bitmoji is meant to help people break the ice — without revealing too much info, like your Snapchat details. Since Tinder doesn’t think you’re smooth with words, Bitmoji gives you some freedom in expressing your personality in a casual and sometimes witty way (which words apparently can’t do). Your Bitmoji can flirt by tossing a rose into its mouth, offer out drinks by throwing…
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Reddit rolls out subreddit chatrooms – what could possibly go wrong?
Ahh, I remember the halcyon days of the late-90s internet, where strangers from all over the globe would meet in AOL chat rooms and type “A / S / L” at each other over and over again. Well, Reddit is looking to bring this era back with Reddit Chat, a feature that’s being rolled out across subreddits. In a blog post on the site, u/ityoclys analyzed their time with the feature. For the past year, around 7,000 people have had a chance to test out the chat feature. The reason for starting Reddit Chat – according to the company at least…
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