We have 1.67 million followers on Twitter. But sometimes I miss the days when we only had a hundred thousand followers. Back when we had around a hundred thousand followers we would share a link and get 10,000 clicks, within minutes. We still get a fair amount of traffic, but the numbers are a lot lower. Follower numbers keep growing, but engagement keeps declining. Sometimes we even see more retweets than visitors, which means people retweet links to articles they themselves aren’t reading. This is not news. Lots of publishers, writers and marketeers or just users are seeing declining engagement on Twitter.…
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