Tuesday 7 November 2017

Snapchat’s potential redesign might be too little, too late


Snapchat might have a big overhaul coming soon. Can it help save the company’s flagging fortunes? In his prepared remarks to investors regarding the company’s third quarter, Snapchat CEO Evan Spiegel admitted that his app might be a little user-unfriendly, and that it’s past time for the company to rectify that: One thing that we have heard over the years is that Snapchat is difficult to understand or hard to use, and our team has been working on responding to this feedback. As a result, we are currently redesigning our application to make it easier to use. Speaking as someone…

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