Thursday 25 July 2019

Zuckerberg’s word use suggests Facebook is selling ‘experiences’ and not ‘ads’


Facebook’s been through a tumultuous period, to put it mildly. From the disruption of global democracy due to the misuse of personal data, to unfavored algorithmic changes resulting in especially gen z fleeing the platform for alternatives like Snapchat and TikTok. This tumultuousness is reflected by Facebook’s stock price, which had its winning streak broken right at the beginning of 2018. From its IPO in May 2012, to January 2018, the stock rose almost continuously, from $38 to $190. Since then, the stock’s been on a wild ride, hovering between $125 and $210. To recover from its worsened image and…

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