Tuesday 2 August 2016

Report: Snapchat is making scannable codes for the real world


Snapchat is reportedly developing a new form of QR code that opens unique content in-app when scanned. According to The Information, Snapchat’s scannable codes could be found just about anywhere: a box of canned soda, movie posters or even in-store advertisements. They may also carry discounts on goods or services, possibly through a coupon that pops open in Snapchat. Like geo-stickers will do for location, these new codes will provide metadata. It may even be a way for Snapchat to monetize its userbase. The scannable codes are said to launch this Fall, though the source claims the project may be…

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